Those in the vanguard of recommendations have declined, down 12.6%. Client expectations are soaring as corporate counsel push for more change and more business value from their law firms. However, the response from law firms has left corporate counsel reluctant to unequivocally recommend a firm to their peers. The silver lining: the firms earning these increasingly rare recommendations are among the best positioned to win new work.
The law firms bucking the trend and climbing the Recommended firm ranks in the just-released BTI Brand Elite 2015 are:
Best of the Best
Alston & Bird
Akin Gump Strauss Hauer & Feld
Barnes & Thornburg
Bradley Arant Boult Cummings
Orrick, Herrington & Sutcliffe
Quinn Emanuel Urquhart & Sullivan
Simpson Thacher & Bartlett
Learn how your firm can earn client recommendations in the new BTI Brand Elite 2015: Client Perceptions of the Best-Branded Law Firms, available now.