For 30 years, we’ve helped our clients strategically drive revenue, boost performance, attract and retain clients, develop more business in new and existing markets, and create enduring relationships with our data-driven customized programs and solutions tailored to meet each client’s specific and unique needs.
Helping you build robust and enduring client relationships the right way
With customized world-class and data-driven client feedback solutions
Client Feedback
We help reveal powerful and defining client insights you simply can’t get anywhere else through world-class feedback.
Business Development
We help you and your firm catapult your business development skills, culture, and mindset—fast.
Client Service
We help you redefine how and what clients think about you and your law firm today and for the future.
Latest Insights
We examine the market from your client’s perspective to help you benchmark how clients acquire law firms.
Latest Insights from The Mad Clientist
Novel and complex legal needs are rapidly eclipsing the straightforward and difficult needs. The law firms snagging this work learned quickly how to pivot and change strategies. Their client feedback gave them early insight into new needs and these firms developed new business tactics. They target corporate counsel’s most vexing…
Complex, new, and novel matters are driving the market — as are transformational and strategic M&A. These create new demands for clients — who are enjoying the challenge — and their outside counsel. These new demands include the ability to: Serve as the source of new ideas Develop brand new…
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