Targeting Clients With A Market of One Approach

This week's Mad Clientist Minute takes a look at how focusing your marketing and business development on a specific client can generate a greater rate of return on your efforts.

You can view the video below, or on YouTube directly here: https://youtu.be/7EDvf7Uzu3I

The previous video Jennifer Dezso references can be found here: https://youtu.be/Ru0xEDqKZ7E

We’ll be releasing videos here on The Mad Clientist blog every Tuesday. Subscribe today (in the box at the upper right of your screen) and be sure you don't miss a single one.