Clients Note More Tech Savvy Law Firms in 2015

Brand Infographic-Innovation.png

Clients see more tech savvy law firms emerge as corporate counsel identify 9% more law firms using technology as a source of innovation in 2015.

Corporate counsel register an increase in the number of firms using technology to the client’s advantage, as law firms are being more aggressive in their use of client-facing technology. 

Improved use of technology offers clients the sense of a streamlined experience and improved value, which make the client’s life easier. Clients will only give law firms credit for utilizing new technology when the technology improves the client experience.

The law firms climbing the Tech Savvy ranks in the just-released BTI Brand Elite 2015 are:

Best of the Best

Orrick, Herrington & Sutcliffe

Leaders

Baker & McKenzie
DLA Piper
Foley & Lardner
Freshfields Bruckhaus Deringer
Greenberg Traurig
Jones Day
Latham & Watkins
Morgan Lewis
Sidley Austin
Sullivan & Cromwell

See direct feedback from clients and learn more about how tech-savvy firms are adding firepower to their client service performance in the new BTI Brand Elite 2015: Client Perceptions of the Best-Branded Law Firms, available now.