Clients Audit the Big 4 - 60% are Happy

CFO Magazine (Link to full article) The Big Four may have a lock on much of the auditing market for public companies, but that doesn't mean they have a lock on customer satisfaction. About 40% of finance executives at large publicly traded companies that use a Big Four firm do not recommend the firm to others, and 18% are actively considering changing firms, according to a recent BTI Consulting survey of more than 230 finance executives.