Mr. Rynowecer conceived, designed and built the first and only continuing benchmarking survey of buying practices, needs, client and customer satisfaction, benefits of new and emerging services and the ever-evolving expectations of clients. This exclusive survey, with more than 6,000 in-depth individual interviews, has grown into the largest independent knowledgebase in the world on the acquisition and expectations of organizations and the people that buy professional services.

Mr. Rynowecer has personally advised many of the largest and best-managed professional service firms in the world. He has been quoted in such leading publications as The New York Times, Business Week, The American Lawyer, Corporate Counsel, Corporate Legal Times, The National Law Journal, The Wall Street Journal and a host of other leading publications. Mr. Rynowecer is a frequent speaker at both client events and conferences.

Mr. Rynowecer has worked in a broad range of professional service industries and advised numerous large organizations on strategic sourcing and professional service acquisition strategies. Mr. Rynowecer has advised more than 250 leading professional service firms on all aspects of client satisfaction, selling professional services, client development, client management and client focus.

Mr. Rynowecer is the publisher of BTI’s The Strategic Review and Outlook for the Legal Services Industry, The Survey of Client Service Performance for Law Firms: The BTI Client Service A-Team, BTI Power Rankings: The BTI Client Relationship Scorecard for Law Firms and numerous other client-focused publications. He was the “Firm Business” columnist for CLE Magazine.

Mr. Rynowecer has more than 28 years of experience in all aspects of strategic market research and in assisting clients in their development of client-focused strategies. He has served as a Trustee on the Babson College Entrepreneurial Exchange and has been a featured panelist at the MIT Enterprise Forum.

Mr. Rynowecer has a BSBA from Syracuse University, an MBA from Babson College, and is a Certified Public Accountant. Prior to founding BTI, Mr. Rynowecer was a Practice Leader at Coopers & Lybrand (now part of PricewaterhouseCoopers) and a key member of its regional and national marketing team.

Reach Mr. Rynowecer at 617-439-0333 or mrynowecer@bticonsulting.com.