OVERVIEW      BRAND ELITE 28      YOUR BRAND MIX      METHODOLOGY        TABLE OF CONTENTS       ALL FIRMS

Align Your Brand with What Clients Want in a Law Firm

Learn how likely it is your firm is considered for new work—and how to get considered more frequently—by hearing straight from clients and potential clients on the only 3 factors they use to size up a law firm. Do you know if clients consider your firm:

 
 

BTI Brand Elite draws on more than 630 in-depth interviews with corporate counsel at the world’s largest organizations to reveal how clients view your brand and how to build a superior brand based on what clients are seeking.

You’ll find out exactly:

This report is your guide to beat your competitors to the best clients, the strongest growth, and the highest revenue.

The 2017 BTI Brand Elite 28

 
Top 26 HTML

Rank

Firm

01

Jones Day

02

Skadden

03

Dentons

04

DLA Piper

05

Baker McKenzie

06

Latham & Watkins

07

Cooley

08

Wachtell Lipton

09

Gibson Dunn

10

Kirkland & Ellis

11

Sidley

12

Reed Smith

13

Cravath

14

Morgan Lewis

15

View All BTI Brand Elite 28 Firms Here

View all BTI Brand Elite 28 Firms here.

View all 426 firms ranked in the BTI Brand Elite 2017 here.

Order Your BTI Brand Elite 2017 Now

 

THE 2017
BTI BRAND ELITE  28

Top 26 HTML

Rank

Firm

01

Jones Day

02

Skadden

03

Dentons

04

DLA Piper

05

Baker McKenzie

06

Latham & Watkins

07

Cooley

08

Wachtell Lipton

09

Gibson Dunn

10

Kirkland & Ellis

11

Sidley

12

Reed Smith

13

Cravath

14

Morgan Lewis

15

View All BTI Brand Elite 28 Firms Here


Download Your COmplimentary copy of the BTI Brand Elite Executive Summary

Download Your COmplimentary copy of the BTI Brand Elite Executive Summary